-
Clone Carrying Cases

Credit: witalis120, jennile3, levysmercantile We previously discussed some of the gorgeous fashion illustrations that graced the lids of Barbie’s early carrying cases and other various totables; concurrently with these, an assortment of off-brand and competitor cases boasted similar stylish graphics. Like Barbie’s official carrying cases, they also offered alternate color palettes in otherwise identical cases, as you may find by comparing the image at top with some scattered through the post. Now, let’s browse a sampling of these cases (all images via eBay unless otherwise specified).
Ideal Cases for Tammy and Misty
Tammy and Misty were competitor dolls launched by Ideal in the early 1960s; some of their carrying cases exemplified a level of chic that the dolls themselves never managed to attain.

Credit: mwdolls, thelittleblackcloset, dollsamore, pied_pipers_vintage To be fair, Tammy was marketed as the girl-next-door answer to Barbie’s worldliness: more likely to spend leisure time at home, on the phone, as on the above left case, than to enjoy an “Evening in Paris,” at right. Glamour Misty, as the name implies, was Tammy’s style-conscious counterpart.

Credit: nikisworldofstuff, kscloset2, hazelbuzz11 Wendy Ward and Tressy
Wendy Ward, the Mongomery Ward exclusive doll by Uneeda, and Tressy, by American Character, were close to Barbie in size and could also be toted.

Sources: unknown via Pinterest; toyroombill on eBay. Beloved by collectors of non-Mattel fashion dolls, Miss Suzette was another Uneeda offering.

via Miner Industries
Miner were heavy-hitters in 60s generic fashion doll cases; if you’re beguiled by the glamour of a vintage doll case associated with no particular doll, odds are good it bears the Miner trademark.

Credit: pattys1606, jennile3, nailgirl2 Unbranded Sixties Cases
Some cases with a distinctive Barbie-like style bore no brand. The one at right below is actually not unbranded but labeled “Weldseal Co Inc, NY”; it’s included here because its graphic approach is highly similar to the other, unbranded items we show in the category.

Credit: candiesandcuriosities (left and center); home_grown_deals Around the World
We’ve focused on US-based makers so far. Some of the most memorable off-brand cases were international, like the two Canadian cases, below left and center, and one German one (by Theia Spielwahren) below right.

Credits: bob_drake16, luckyant0417, lilironlady1000. Miscellaneous Totables
In the entry on Barbie carrying cases we covered other portable items, including record totes and even a clone lunchbox. Barbie-style graphics also graced other, similar non-Barbie products: Theriault’s auctioned off a Barbie-esque 1962 Vanity Fair record player and a Ponytail brand “Tune Tote” in one of their Barbie auctions (Ponytail also produced the early Barbie cases):

Case Rooms
In the 1970s, when Barbie was jet-setting among her various case rooms, such accommodations existed for generic dolls, too.

Credit: 1969340dart This 70s dressing room case for Crissy, another Ideal doll, “and friend,” is strikingly similar to Barbie’s 1968 dressing room case (though Crissy was a larger doll whose case wouldn’t have suited Barbie):

Credit: jennile3 The Seventies and Beyond
Naturally, generic and competitor cases persisted into the following decades. Cases by the Tara Toy Corp were ascendant in the Seventies; we won’t explore that epoch but will leave you with a glimpse, courtesy of Tara, of the dystopian future (1984).

Credit: timefortoys2014 -
Whitman Coloring Books (1962-1965)

Whitman coloring book covers from 1962 to 1965. Sources (all eBay): peppermint-bargains; PicknThrift; jjwlet211; space_eighteen. Whitman’s coloring books are the Midge to their own paper dolls’ Barbie: a little less popular, a little less pretty, but still they hold a special place in our hearts. You can recognize the cover art, above, from paper dolls, fashion booklets and other media; the interior pages, however, are almost totally unique.
One thing we love about the vintage books is how they’ve been customized by their owners; for example, the three bubble cut beauties below, from 1962-1964 (L-R), say they were colored by Cynthia, Heidi B., and Lilliauna, respectively:

Coloring book pages with some color. Sources (all eBay): alhamiltonsfamousfactorythrowouts, pudgeman, McIntoshMishMash. We’ll note that while the illustrations are all vintage, the colorizations may or may not be: Lilliauna’s work, at right, appears to be dated 2018.
As can be seen in the depiction of Barbie befriending a monkey above, some of the coloring book pages contain interesting context about Barbie’s life and times; I’m too polite to show you how badly Midge struggled with feelings of inadequacy in the same story.
Like Barbie illustrators in general, many (most?) of the amateur colorists transforming these mass-produced pages into one-of-a-kind treasures have remained nameless; our favorite piece from a casual eBay browse is unattributed:

Coloring page with color by an anonymous artist. Source: flatwatertrader on eBay. Of course, the young folks of yore did spare a few choice pages for us to color in ourselves:

1962 Whitman Barbie coloring book pages waiting to be completed. Source: peppermint-bargains on eBay. Are we having a “That Girl” moment on the righthand side of this spread?
Some of the books, including the 1965 Barbie and Skipper one shown at the top of the post, even provide fashions you can color yourself to dress included paper dolls; these are VERY familiar from the proper paper doll sets.
We spent most of our time today on books from 1965 and earlier, but coloring books returned in the mod era and have continued up to the present. Here’s just a couple shots from a 1967 Francie book, with colors attributed to Julie T. and Sara Marie L., to awaken your thirst:

Pages from a Whitman Francie coloring book with colors by Julie and Sara. Source: Momma’s Hobby Vintage on eBay. Love to see that little splash of home decor, too.
Gentle reader, the choice is yours: are you keen to color, or do you prefer your Barbie illustrations pre-inked? Want Some Lemonade?
Before we say “bye,” here’s one more tasteful shading attributed to Heidi B. Note Barbie’s ensemble, familiar except for that little box purse and, given the year, her closed-toe shoes.

1963 Whitman Barbie coloring book personalized by Heidi B. Source: pudgeman on eBay. Where to next? This post is about vintage Barbieillustrations. Our most popular post in the category is on Mattel fashion booklets. The most recent post in the category is on the World of Fashion board game. Other popular posts on this site include the Many Abodes of Barbie series (currently covering 1962-1970) and our Chronicle of Barbie shoes, 1959-67. Or just head up to the Table of Contents to see more options.
-
Penthouse Apartments, 1964-1976

L-R: Tressy’s Penthouse Apartment from the 1964 Sears Christmas Catalog (source: wishbookweb.com); Jamie’s Party Penthouse (source: Apple Tree Auctions); Tuesday Taylor’s Penthouse Apartment (source: Savacool and Sons) Skyline views, rooftop patios, luxe furnishings, maybe an elevator that doubles as your front door… A penthouse apartment is practically shorthand for glamorous living. As we’ve noted, Barbie was more bucolic. But throughout the vintage and mod years, her friends and rivals opted for lavish city living on a trio of occasions.
Tressy’s Penthouse (1964)

Four views of Tressy’s Penthouse Apartment, plus a powered toy vacuum cleaner that was sold as an accessory. Source: Theriault’s. Tressy, by American Character (and later sold by Ideal Toy Corp.), was a Barbie competitor whose defining feature was her hair, which “grew” at the press of a button and receded with the turn of a key. Her sherbet-hued apartment had “everything a girl needs for gracious living,” including a kitchenette, Murphy-style bed, rooftop terrace and more. Like Barbie’s environs of this year, Tressy’s place was made of chipboard. We’re ever so fortunate that in 2008, Flickr user LaneyCummings assembled and photographed a mint-condition example; it’s so rare to find 1960s chipboard in this condition.

Tiny details of Tressy’s Penthouse. Source: LaneyCummings on Flickr. In the same vein as Barbie’s Deluxe Dream House of the same year, Tressy’s apartment had a floor plan “in the round”: a central block featured shelves, fireplace, foldaway bed and kitchenette; the rooftop terrace sat atop the central block, but the apartment had no entrances, exits or windows visible; all that was left to the user’s imagination.
Jamie’s Party Penthouse (1970)

Jamie and her penthouse as they appeared in the 1971 Sears Christmas Catalog. Source: wishbookweb. Barbie’s friend Jamie was next to migrate to the metropolis. Around this time Barbie herself got a taste of city living through her case rooms, though we think she never fully committed. Jamie’s place had plastic furniture–although it was not ultra-chic, resembling the unapologetically suburban Go-Together furniture sets from years earlier–and, though it lacked a rooftop terrace, boasted fantastic views through tall windows alongside a fetching, multi-hued fieldstone fireplace.

Skyline views and a colorful fieldstone fireplace. Source: Barbie List Holland. Outside Jamie’s windows it was always dusk or dawn: the party was in an eternal state of winding up or winding down. Further rooms glimpsed through doorways and windows added splendor to what may otherwise have seemed a cramped space.

Clockwise from top left: Seen on the case exterior, an elevator lets out either into a common area in the building, or into Jamie’s own rather impersonal antechamber; outside, hanging planters reminiscent of Architectural Pottery. Next, an interior panel depicts a doorway into a massive, formal drawing room and dining room, complete with curved staircase, mezzanine, and blazing chandelier. Finally, another exterior view peers in at a less-formal sitting room with a second fireplace. Sources: skeeterx8th on eBay, beanieblazer on eBay. Tuesday Taylor’s Penthouse Apartment (1976)
The same height as Barbie, Tuesday was another Ideal fashion doll, this time with a 70s, disco aesthetic. Like Tressy before her, she had hair that changed–in her case, from blonde to brunette (and her Black doppelganger Taylor Jones changed her hair from black to deep red). At Tuesday’s apartment we find elevator access directly to the sitting room, as well as BOTH a rooftop patio and a wall of windows looking out at the skyline. This set came with two window options, so you could swap daytime views for night. The rooftop relaxation area, accessed via spiral staircase apparently on the building’s exterior, had a shaded seating area and a glass skylight that doubled as a table (the sun shade partially shaded the skylight).


Upstairs (top) and interior of Tuesday Taylor’s place. The elevator entry is at left downstairs, with a Hollywood Regency style vanity behind; the spiral stair can be seen to the right in both shots. The photographed skylight was installed upside down. Source: Worthpoint. Unlike its forebears, Tuesday’s apartment layout was mostly molded in place, with fewer loose bits of furniture to rearrange. Some unfortunate choices were made in this process: the fireplace, though standing free from the wall as two disjoint pieces (a fire pit on the floor and a hood descending from the ceiling–though there’s no evidence of it venting to the rooftop patio directly above), was molded to stand squarely in front of those tall windows, partially blocking the skyline view from almost every other point in the room, rather than ensconced amidst a large conversation pit as may have been preferred.

Swappable skies and unalterable, view-wrecking fireplace as advertised on the Tuesday Taylor doll packaging. Source: kabai_881970 on eBay. Still, Tuesday’s stylish pad, with its plentiful seating and other amenities, was perfect for entertaining or just sitting back and watching, as (paraphrasing Leslie Charteris) “the day fades, and the city dons her electric jewels and comes to life.”

Brunette Tuesday in her nighttime penthouse, from the product packaging. Source: Savacool and Sons. Where to next? This post is about Barbie’s early built environment. The most recent post in this category is Barbie’s Seventies Travelogue, Part 2, and the most popular are one on Mattel Modern and Susy Goose furniture and this one. The overall most popular post on this site is about shoes. Or just head up to the Table of Contents to see more options.





















































