Barbie’s ’70s Travelogue, Part III: Arrive in Style

In the first two posts in this series, we covered new and exciting destinations that opened their doors to Barbie during the Seventies. Whether it was a ski holiday, a fishing trip, or a beach vacation, while Sixties Barbie could dress for the occasion, only Seventies Barbie ever arrived. But did she arrive… in style?

1980's first Black Barbie sits in a row of two orange plastic seats with a brown wood-look table before her. Along the wall are small rectangular windows showing illustrations of the ground below an airborne plane. Barbie wears a gold sleeveless dress that just covers her knees, with a metallic gold belt, ruffles and a row of buttons at the collar, and a matching purse with metallic gold handle. On  the table before her sits a teal train case with silver hardware. On the ground next to her feet is a light purple zippered bag with two handles, partially cut off at the bottom of the shot.

Yes, of course she did. Let’s find out how.

We’ll dive straight in with the headlining act: Barbie’s most stylish mode of transit, 1959 to present. Naturally, that can only mean the Friend Ship, Barbie’s United-Airlines-branded commercial aircraft which was advertised in 1973-74.

Photograph on blue background of blonde child reaching over the top of the Friend Ship to hold a Quick Curl blonde Barbie, who wears a United Airlines uniform with yellow smock and pushes a gold-colored plastic cart with three shelves. She stands near the plane's service station with cabinets and food preparation utilities. Ahead of that is some booth-type seating where Ken with long dark hair (70s long, over his ears) in a checked blazer and tan pants is seated. Text reads "BARBIE'S Friend Ship; Realistic United Airlines interior design! Opens to over 4 1/2 feet from compact flight bag. Airline accessories include stewardess smock. Dolls not included. "Friend Ship" and other United Airlines service marks used with permission of United Airlines."
Friend Ship in a 1973 World of Barbie booklet via Toy-Addict

Granted that Barbie is usually in uniform and on the clock while aboard the Friend Ship, but even that was pretty glamorous at the time. The ship included a galley, service cart with accessories, passenger seating, plus illustrated areas for the cockpit and storage for luggage and outerwear. Opening out to amost 5 feet long, it can serve as an eye-catching display.

A second view of the opened Friend Ship withough dolls. The cart is parken in the open space next to the galley, while the empty hanger rack visible above it. Two rows of two orange plastic seats sit facing each other over the table with three windows beyond. Ona vinyl panel that swings open at the front, a captain character is illustrated sitting in the cockpit. Behind him an arched dark wood-look door in the vinyl can open and close but doesn't lead into another space for play, just out the back of the vinyl panel.
Friend Ship spotted in the wild (an antique mall) by redditor Sydneyskyex3.

The cousin of the Friend Ship, Barbie’s Chris-Craft-branded Dream Boat was advertised in 1975 but went out with the tide after just one year. Functionally, it’s very similar to the plane: a case that opens out to form a long vessel. Inside is a galley kitchen with booth seating and, in a second space, a day bed that converts to bunk beds. While the Friend Ship exterior resembles an airplane even while closed, the folded-up boat is just styled like an anonymous rectangle. However, when open for play its exterior forms important parts of the scene: the ship’s decks, ladders down toward the water, and space for the removable bridge Ken operates below.

Color catalog image of a boat that fols out and open similarly to the Friend Ship. Two spaces inside the boat are a kitchen with seating area, and a small space for two bunk beds. Porthole windows line both. The vinyl panels that swing open at either end create fore and aft decks that can support the dolls, and the rear panel is also illustrated with a dark brown ladder. On top of the open case is a further deck and on that is a separate plastic unit with illustrated controls for operating the craft. A yellow plastic ladder leads from top deck to aft deck, and yellow poles connected by string form railings along the backs of the fore and aft decks. Malibu Ken sits at the control panel, Malibi Barbie on the top deck, and Malibu PJ at the table. All wear their swimsuits. In an inset it's seen that the closed-up case is blank white with an orangish top and handle. Text reads "A Great Gift Value Barbie's Dream Boat 10.99"
Dream Boat in the 1975 JC Penney Christmas catalog via christmas.musetechnical.com

Finally, during this decade Barbie was regularly seen zipping from location to location on four wheels. While automobile travel was certainly not new to her (for that matter, she could hop into various quirky little biplanes and speedboats, whether official or no, in the ’60s too), her ’70s autos took on a more vacation-y bent. Like the Dream Boat, the Country Camper, which we also visited in an earlier entry, was both the mode of transport and the destination. It was advertised from ’72 to ’77 and was joined by the similar Beach Bus in ’74.

Two similarly-shaped squarish buses/campers. Left one is yellow with swirly rainbow/bubble/flower art detailing and the Barbie logo. Right is a color graient from blue through pink to gold resembling a beach and the sea and sky. A sliding door is close din the left image but open in the right, and a swinging door on the back of the van is also open at right. A skateboard is propped up against the Beach Bus nd a table with umbrella and two chairs hold Barbie and Ken. Text at right reads "NWW! Barbie's Beach Bus 8.88" with additional text too small/indistinct to read.
dianwense-1 on eBay; christmas.musetechnical.com

In ’77, the Star Traveler elevated Barbie’s style on the road from van life to, per the JC Penney Christmas catalog, “a 36 in. long lookalike of a GMC motor home.” The interior was comparatively luxe, with kitchenette, dining area with L-shaped seating, swivel chairs, bunk bed, shower, and a total of two sinks; camp chairs, hibachi and detachable deck were also included for roadside cookouts. Like the earlier bus and camper, Barbie could use this commodious RV to return to nature. It could also serve as practical transport for her new Superstar lifestyle, hitting all the stops on a sold-out world tour.

Color photograph box exterior for a vehicle that is longer than the bus and camper. It is yellow with a pink stripe going down its length and a Barbie logo with a Superstar-look Barbie illustrated. Superstar Barbie stands next to an open door of the vehicle, while Ken and Skipper inside look out the windows. Box text says "Barbie Star Traveler MotorHome, the ultra-deluxe scenic cruiser for Barbie doll & her friends! 3 FEET LONG!"
wingmyth on eBay

One final Superstar vehicle, the Star’Vette, was less spacious than any of the foregoing and seems more geared to bopping around town. Yet it too is an option for long-haul travel, evidenced by the aluminum-look suitcase strapped to the luggage rack; it even had a trailer hitch in back.

Another color photo box image. Barbie with long blonde hair, wearing pink, sits in a pink two-seater convertible detailed with aerodynamic-looking star art. A silver suitcase with a pink and yellow stripe down the middle sits on a luggage reck in back. It looks like a radio antenna also extends from the back above one of the wheels There is a suggestions of city skyline in the distance. Text says "Barbie Star'Vette, The dream machine for Barbie doll & her friends! Real Super-car detailing! Unassembled, Doll Not Included."
arianeu1 on eBay

A trailer hitch… luggage rack… and a suitcase… before Barbie’s vacation gets going she may need just one or two more things!

Blonde Commuter Set reproduction Barbie stands holding her hat box in one hand, the other hand resting on Barbie's American Airlines flight bag, which in turn sits on the edge of the Friend Ship cart. The exterior of the Friend Ship looms in the background, with the appearance of a row of porthole windows. Also lined up on the cart are the Winter Holiday plaid overnight bag, a small gold-colored case that came with the Friend Ship, a second small, darker brown case covered in travel stickers that came with Busy Barbie and friends. In front of the cart sits the aluminum-look suitcase from the Star'Vette and a round green hat box.

Where to next? This post is part of the Barbie’s Seventies Travelogue series. If you’re just joining us, you may next choose to peruse Part I or Part II. Or turn to the Appendix. Our most popular story on the world inhabited by Barbie is the one on penthouse apartments, which also has some Seventies flavor. The overall most popular posts on this site are about shoes and fashion booklets. Or just head up to the Table of Contents to see more options.

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