
At the conclusion of our Many Abodes of Barbie series, we noted that the Seventies would bring a new focus to Barbie’s built environment, this time outside the domicile. Today we reveal that that focus is travel, and during this decade Barbie exhibited a strong preference for mountain getaways.

Consider Exhibit A: Barbie’s 1972 Mountain Ski Cabin. The exterior of this case house, shown at the top of this post, features an illustration of Barbie, bundled up against the cold, posing in a wood-forward room with bunk beds, folksy woven textiles, a table with tea set, a view of snowy slopes, and a crackling fire; and that’s pretty much what you’ll find inside the case, too. There is storage along the wall with the fireplace, with skis and other articles depicted in the closet. The set is made from durable vinyl and many examples can be found in good condition today, although plastic accessories, which varied across catalog descriptions (tea set? camp chairs?), are more often than not missing.

Sears’ 1972 catalog shows this set looking airier, with a lighter wood finish. The image was corrected in subsequent catalogs.
By the middle of the decade, Barbie had decided to camp and nothing was going to prevent her from camping. Check out this spread of play sets from a single 1973 World of Barbie booklet:

This trio would continue to be offered at least through ’77.
Of course, camping is not mountain-exclusive, and some of those scenes are downright beachy. But by 1975 Barbie had unambiguously ascended the peaks again, this time to the Olympic Ski Village.

The Ski Village consists of a long ski run with equipment to ski or toboggan down, plus a modestly-sized domestic scene with cozy fireplace, glimpsed bed, and satisfyingly Seventies green table/stool with swivel chair, all tucked into a wraparound patio. On the lower level firewood is stacked.

We found one extra wall in an eBay listing, this one showing a television camera upstairs, pointed out a window toward skiers on a snow-covered slope, and a weight room below. It’s not clear if this piece originated with the Olympic Ski Village: there seems to be no place for it, it’s neither listed in the instructions nor depicted on the box or advertisements, and its proportions aren’t quite right, but it’s certainly on theme. Maybe there was a later version, or something.

An aside: department store catalog years are used herein wherever possible as these represent when offerings became available to the public, rather than the copyright date. The Olympic Ski Village is a perfect example: everywhere, you’ll see this set dated 1974. But the ’70s Winter Olympics took place in 1972 and 1976; In ’74 this set was irrelevant. In truth, the Ski Village first appeared in the ’75 Christmas catalogs for kids looking forward to the ’76 Olympics, which kicked off just six weeks after that Christmas.
Now… where will Barbie’s Seventies wanderlust take her next?


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